Hey Reader,We’ve landed in your inbox once again with a brand-new round of industry updates, community happenings, open roles, & BLACK FRIDAY DEALS! 👋🏽✨ The countdown is officially over - WTSFest Melbourne is TOMORROW! Thank you to this week's WTSNewsletter sponsors: Conductor, AirOps, & withFrontier Let's get started! =) Our latest WTSKnowledge A practical guide from Meriem Nacer on why product feeds deserve a front-row seat in your search strategy, and how to optimise them for both PPC &...
10 days ago • 5 min read
Hey Reader,We’re back in your inbox with another dose of WTS goodness 👋🏽✨ WTSFest Melbourne is officially NEXT WEEK! ✨ We’re so excited to finally meet our incredible Australian WTSers 🇦🇺 This week's edition is packed with insights, events, community contributions, and opportunities. Thank you to this week's WTSNewsletter sponsors: Metrix.AI, Sitebulb, Screaming Frog, Foundation! Let's get started! =) Our latest WTSKnowledge A deep-dive into Local SEO with Claire Carlile - your essential...
17 days ago • 5 min read
Hey Reader,Thanks for allowing us into your inbox! 👋🏽 Only 15 days until WTSFest Melbourne! Time is flying & we can't wait 🇦🇺 This edition is jam packed & we hope you enjoy reading through it. Thank you to this week's WTSNewsletter sponsors: Metrix.AI, Sitebulb, Siege Media and Flow Agency! Let's get started! =) Our latest WTSKnowledge A practical framework from Dena Warren on how to future-proof your eCommerce category pages for AI search. Learn how to: Optimise PLPs for visibility in AI...
24 days ago • 6 min read
Hey Reader,Thanks for allowing us into your inbox! We’re gearing up for WTSMelbourne this month and excited for our first edition in Australia! 🇦🇺 We can't wait to see some of you there 👋🏽 Thank you to this week's WTSNewsletter sponsors: Profound, PRNEWS.IO, and Prerender.io! Let's get started! =) Our latest WTSKnowledge A deep dive with Erin into how Google’s latest moves are reshaping the publisher landscape. Learn what’s changed with Google Publisher Center and Discover, how it’s impacting...
about 1 month ago • 4 min read
Hey Reader,Thanks for allowing us into your inbox! We had a wonderful time last week meeting community members at brightonSEO! Thank you to this week's WTSNewsletter sponsors: Profound, PRNEWS.IO, Prerender.io, & open role from Why We Buy! Let's get started! =) Our latest WTSKnowledge A full recap of Erin Simmons' talk last week at brightonSEO! Learn why trust comes before visibility, how to build trust, & how community is the key to unlocking sustainable organic growth. Why trust >...
about 1 month ago • 3 min read
Hey Reader,Thanks for joining us for our 120th edition of WTSNewsletter! Our new About Us page is LIVE! 🎉 We’re so excited to share the story behind WTS: our mission, journey, and the brilliant people who make it all possible. Thank you to Himee Senanayake for helping us [finally] get this live and Tasmin Lofthouse for writing the copy! Thank you to this week's WTSNewsletter sponsors: Profound, Uberall, & AirOps! Let's get started! =) Our latest WTSKnowledge A recap of Alice Rowan's Slack AMA...
about 1 month ago • 4 min read
Hey Reader,Thanks for joining us for another edition of WTSNewsletter! 🥨 WTSFest Philadelphia was wonderful & we're still feeling the energy of all the vibes, talks, and connection! Check out all the posts from our community about their experience and grab your super early bird ticket for next year's event on October 1st, 2026! Thank you to this week's WTSNewsletter sponsors: Semrush, Prerender.io, & Profound! Let's get started! =) Our latest WTSKnowledge Eleni Tarantou breaks down everything...
about 2 months ago • 4 min read
Hey Reader,Happy October & thanks for joining us this week! 🥨 We're less than a week out from WTSFest Philadelphia and enjoying our time on the east coast - eating at all the American restaurants we don't have in the UK, shopping in massive grocery stores, & counting down the days until we get to join 200 WTSers in Philly! We have 14 tickets left if you'd like to join us, we'd love to see you there 💜 Thank you to this week's WTSNewsletter sponsors: Freddie Chatt, Oncrawl, & iPullRank Let's...
2 months ago • 4 min read
Hey Reader,Thanks for joining us this week - we're happy you're here! ⏰ We're a bit late this week, spending the day at the Technology and Marketing Expo talking about Community Building for Marketers and chatting with lots of wonderful folks! Thank you to this week's WTSNewsletter sponsors: DemandSphere, Moz, & Uberall Let's get started! =) Our latest WTSKnowledge Getting ready for an SEO interview? Our latest WTSKnowledge guide with Helen Pollitt dives into real questions job seekers face...
2 months ago • 6 min read