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Hey Reader, Thanks for allowing us in your inbox! Lots happening in search & marketing this week, so as usual... Let's get started =) Brilliant work by our brilliant members1) Celeste Gonzalez - Finding Client Opportunities In Competitor Feedback 2) Crystal Carter - WTF is NLWeb? 3) Laura I. Abreu - How travel brands can earn AI recommendations 4) Lily Ray - Why Calling Yourself the Best Could Be Helping Your Competitors Win in AI Search 5) Sara Vordermeier - How is Google Search Behavior...
Howdy Reader,WTSFest Philadelphia is coming up on October 1st & we're trying something new... I know I've said "no" or didn't sign up for events, activities, just new things in general because I didn't know what to expect when I got there. Not knowing was enough of a barrier for me to skip grabbing the ticket or hitting that RSVP button all together. One of the things Areej & I try to do with WTSFest is help people understand what it will feel like before they arrive - all our past photo...
We're starting this week on a heavy note... Our industry is a sadder place as we mourn the loss of the brilliant Jenn Bauguess π Jenn joined Women in Tech SEO five years ago (summer 2021) and was one of our most active members. βοΈ Attended our very first WTSFest Philly in 2023 βοΈ Joined our mentorship program in 2023 & got paired up with the fab Jess Joyce βοΈ One of the first people to jump at WTS merch & the opportunity to amplify our community βοΈ Repped WTS at several events, including...